Job Description
– Making marketing plan and pricing strategy for company’s products in area
– Channel strategy, promotion strategy, specific marketing plan and implementation;
– Responsible for the research and analysis of targeting market. Researching the status of development of peers and industries. Regularly analyzing market forecasting and intelligence, to provide evidence for company in making decision.
– Shooting product images. Coordinating designer to make enterprise brochures and related production promoting designs.
– Responsible for promotion strategies and implementations of festival theme throughout the year. Responsible for the producing of related event materials such as event themes, packing, product brochures gifts and other promotional materials for terminal marketing.
– Fulfilling various advertising creativities related to media (entity, network, etc.) Strategically placing the formulating, promoting, implementation and supervision. Need to have deep cooperation with various media.
– Maintain a good communication and cooperation between partners and relevant industry. Responsible for the communication with partner institution, project and other parties. Communicating, training and instructing to the salespersons and event coordinators.
– On-site supervising and inspecting the progress of theme event promotion
– Fulfilling other tasks which assigned by senior.
Job Requirement
– Marking, business management, strategic management bachelor degree or above.
– Experiencing with marketing strategies and promoting alcoholic product is preferred.
– At least 2 years relevant working experience.
– Having strong market analysis and judgment. Having keen grasp of market trends and directions.
– Having strong communication, coordination and plan implementation.
– Proficient in office software. Having strong copy writing skill. Understanding industry norms.
– Language requirements: English, Chinese.
Priority
– Have experience in FMCG industry